Thursday Boot Co.

Art Direction, Print

As part of a Promotion Design course at Parsons, I created these promotional images for Thursday Boot Co. I created these images to capture very concrete, tactile elements of the boots in a dreamy, nostalgic way. The abstraction and surreal angles in some of the shots create a sense of intrigue and nuance that hadn’t yet been explored for these relatively straightforward products. The hand lettering further establishes an authentic, hand-crafted feel.

The project was written up on Medium and in the New School News, and my images were featured on Thursday’s instagram.